Online marketers have been using video-based marketing for a while now, but it is only recently that the rest of the world jumped in. Because of this surge and demand of online marketing tool, Jimmy Kim and Brad Callen took initiative and developed an incredible, simple video online marketing tool that can be used by just about anyone. The software makes the making of cartoon-like character based videos called doodles easy and effective, it is only fitting that Jimmy and Brad named the video online marketing tool DOODLY.
The idea behind DOODLY was to create a platform that allows users to make eye-catching and exciting videos without the need to spend a lot of money and time to get the videos done. The software allows you to do it yourself, the way you like and how you want it. Marketers who have used this software saw their conversion rate go up 3 fold without having spent fortunes on getting the marketing videos created for them.
So, in the simplest of terms, DOODLY is a very powerful but simple to use desktop software that allows users to create what are known as doddle style videos via a drag and drop interface. The software is designed to be very easy to use and it comes with some stock characters in over 200 poses that can be customized to suit the users’ needs.
Features of DOODLY video online marketing tool
DOODLY shines on being an effective drag and drop video creator. It works exactly like the description, you power it on, choose a character and the desired pose, drag and drop it on to the board. Add a few animations and text, within a minute you have created a realistic marketing video! This video online marketing tool has many features that are attractive to online video marketers:
- PC and MAC
The software is compatible with window operating system on PC and the MAC OS on MAC.
Upon installing, you will notice a neat interface that is easy to navigate. It literally takes less than a minute for you to find your way around the software when you use it for the first time.
- Whiteboard and Blackboard
Most online marketers like to switch between whiteboard videos and blackboard videos. DOODLY has both a whiteboard and a blackboard, you just choose the one you want to use and get started.
- Custom Characters, Images and Sound
The software comes packed with a number of characters to inspire you and get you started. Combined, the characters make for over 200 poses that you can choose from when making your video. The best part is that the characters are realistic, attractive and fun. You can customize the characters to make your own unique video. To use the characters all you have to do is locate, drag and drop them on to the board you have chosen to use. You can also create your own characters and store them in the software for continued use in your video projects.
This video online marketing tool also supports images and sound, you can upload your own images and store them for later use. There are some animated sounds that come packed with the software but if you want you can add your own personal sounds to the library.
For those who want to add text to their videos, the software supports many interesting fonts that can be rendered to make for smooth readable text within the video.
- Exporting Videos
The videos created by DOODLY can be exported and saved on to your computer. The software supports exportation in various multimedia formats. You simply choose the file format that works for you.
- Unlimited Videos
There is no limit on the number of videos one can create. You can create as many videos as you want on DOODLY.
What can you use DOODLY created videos for?
Most people use DOODLY videos for sale pages and for marketing funnels. Some marketers who think outside the box use the DOODLY videos to generate traffic and improve the quality of convertible visitors or potential buyers. There are no limitations on what you can use the videos for. People who host webinars have also begun using the DOODLY videos and it has changed the webinar experience.
PROS and CONS
PROS of Doodly – video online marketing tool
- The software has an easy to work with an interface with fast navigation
- The premade characters are very useful in getting started
- Sound and text rendering
- High-quality video exporting
CONS of Doodly – video online marketing tool
- Most users are complaining that there is no help function built into the software. If a user need help they have to go to the website and browse through the forums.
The Bottom Line
DOODLY is an effective video making software that helps cut the costs of getting promotional material done. The price is very competitive and absolutely worth a try.